Stefan Sagmeister’s work was mentioned to me during a workshop with Clive. His work is inspiring to my project and to me because his work is ultimately bold and expressive. I want my website to be simplistic and easy to read, and I feel his work does this. A lot of his work symbolises minimalism and this is how I want my website to be, his work uses a range of contrasting colours to really make his audience fascinated. Similar to the G’nosh website shown on the previous page, the use of colour in the food against a black background is obvious.